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{ D } 96: Apparatus of Characters

{ D } 96: Apparatus of Characters

A genealogy of technology, 2x2s of idiocy, and why the vibes are high-amplitude

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Steve Bryant
Jun 25, 2024
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{ D } 96: Apparatus of Characters
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Recently a friend of a friend, an award-winning advertising oldhead who’s apparently quite talented at beach volleyball, started a newsletter called Vibevertising. At the heart of the newsletter is a question: what is more important to advertising these days, vibes or ideas?

It’s an interesting question! Even if there’s no agreed upon definition of what…

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