Well hey there, friend-o.
Welcome to Delightful.
Delightful is run by Steve Bryant, that’s me, hello, a content specialist who works with brands and agencies. I conceive new editorial products, recruit creative personnel and executives to lead products and companies, create strategies for brands, and develop proposals, pitches, and strategies for agencies. Hooray for all that. Should you be so intrigued, you can find more about my services here.
This email is unapologetically (well, maybe somewhat apologetically) a mixture of marketing-advertising-content resources and links about creativity, staying creative, staying sane, oh god the horror, it’s all quite horrible and funny, isn’t it, the world.
Anyway I also co-founded Rental Car Rally, "the world's dumbest motoring event", which runs every summer in the California desert. It’s super stupid.
What can I expect from this newsletter?
These letters arrive once every sometimes, but usually on Tuesdays at 8am ET. They’re designed — designed is really to generous a word — to help you make better creative and strategic decisions. Sometimes that means essays, like this essay about a parlor game called Lodden. Sometimes that means resources, like this framework for making content decisions.
The three most popular posts, by far:
And who are you?
As for you, new friend, I hope you’re doing great. Don’t hesitate to drop a line to say hello, or schedule a meeting with me to talk about content, strategy, or just share a drink over zoom. I’d love to meet you and hear about what you’re working on. Or not! Not working on anything is a good thing, too. More play, I say. Go smell grass.