A big gorgeous deck on how to get started with product content strategy
Changing rules to affect the game, how marketing actually works, and the sublime mystery of Scatman John
Frameworks for competitive strategy, the psychology of money, and business models of the future
The wartime origins of your favorite PM'ing tool
Content models that are wrong but useful
A theft-ready content strategy deck, Harry Potter on TikTok, and an exhaustive reading list about brands and consumer culture
Frameworks for aligning your content and business strategies
Setting the price for ideas, how to read less, and the delightful contributions of editors
But that's what makes it fun
A parlour game of feelings, the probabilities of decisions, and the cognitive space of your open browser tabs
Driving across the states and the people you meet along the way
Maps that give us meaning, the best font guide you've ever seen, and superthetical conversations